Hi, I'm Florian Löffler, an independent designer based in Berlin → Previously worked as Art Director at Commandante Berlin

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I.T — Helping to bring one of Asia's largest luxury fashion retailer to the digital age.
Schoeller Textil
Branding and Webdesign
Archive — A selection of previous projects, side projects, concepts, and general play.
Timemaster
Webdesign
Seen Sounds — A library of visuals formed to chronicle and glorify the art of turning sound into sight.
Festakordet
Webdesign and No-Code Development
Seen Sounds — A library of visuals formed to chronicle and glorify the art of turning sound into sight.
easyCredit
Content Marketing
Experience
Independent Designer — DACH region
October 2015 — Present

Art Director Print/Digital — Commandante Berlin GmbH
March 2020 — 2022

Junior Designer — Commandante Berlin GmbH
September 2018 — March 2020
Education
Master of the Arts, UDK Berlin  
2018 - 2021

Bachelor of the Arts, HFG Offenbach
2015 — 2018

Vocational College for Graphic Design, GLG-Freiburg
2013 — 2015

1-Year Vocational School for Print and Media, GLG-Freiburg
2012 — 2013
Short Bio
I am a Berlin-based designer specializing in branding and digital experience with nearly a decade of experience. My freelance projects have included notable clients such as Stadt Berlin, Kunsthalle Baden-Baden, Fondazione Prada, VALID Digitalagentur, Telekom, easyCredit, AEG, Oppo, and ClassPass.

As an Art Director Print/Digital at Commandante Berlin, I played a key role in major brand redesigns for Schoeller Textil AG and Thermohauser. I also developed visual strategies for content marketing that significantly enhanced digital visibility and engagement for easyCredit, Ärzte ohne Grenzen, and other leading brands. My role involved managing design projects from concept to completion, ensuring they met client objectives and delivered high-quality digital experiences.
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